As part of the 2012 Democratic National Convention in Charlotte, I designed branding for a high-profile event hosted by a lobbying firm. The challenge was to create a logo that aligned with the firm’s established brand while still capturing the energy and uniqueness of the convention party.

I developed both a static version for printed materials and an animated version for digital graphics and event signage. The result was a cohesive yet distinctive visual identity that elevated the event’s presence across platforms and made a memorable impression on attendees.